Yes, Its True.
I tried with the promo code 1769ta at www.blockbuster.com/bbfamily.
While enrolling it takes my credit card number( Just in case you loose
the DVD or so ) but after enrolling if I go to MyAccount it shows that
the next billing period is after the 1 month free trail. If you decide
not to rent movies after the free trail do not forget to cancel the
program.
Blockbuster Total Access means you've got FREE, three ways:
1) DVD mailers good for FREE in-store movie rentals
2) E-Coupons good for FREE in-store movie rentals OR...
3) Now, E-coupons are good for FREE game rentals as well.