Forecasting Buying Trends Based on Past Sales
5 Questions to Help You Get Started
Do you underestimate the power of tracking your sales? According to
Lisa Suttora, founder of WhatDoISell.com, online retailers can learn a
lot from those figures. Says Suttora, =93When it comes to figuring out
what inventory to sell in the upcoming season, you need to start by
looking at your sales from seasons past =96 the numbers tell the story.=94
As your e-business moves forward, tracking this data helps you avoid
repeating mistakes and enables you to make well-informed product
sourcing decisions.
History Lessons
As you look at your sales history, there are five specific questions
you should be asking, to gain a proper perspective on your sourcing
position:
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